
European Alternatives to Mailchimp
Mailchimp is one of the most popular email marketing and marketing automation platforms, used by millions of businesses for newsletters, email campaigns, audience management and basic CRM features. For businesses looking for email marketing tools with EU data processing, GDPR compliance built in and competitive pricing, several European platforms offer strong email marketing and automation capabilities.
Best European alternatives to Mailchimp for email marketing, newsletters and marketing automation
Brevo (formerly Sendinblue), based in France, provides email marketing, SMS, chat and CRM in a single platform, with competitive pricing based on emails sent rather than contacts. MailerLite, from Lithuania, offers a clean, intuitive email editor with automation workflows and landing pages. GetResponse, from Poland, combines email marketing with webinars, landing pages and conversion funnels. Mailjet, also French, focuses on transactional and marketing email with a developer-friendly API. Omnisend, from Lithuania, specializes in e-commerce email and SMS automation.

Brevo
Email marketing, automation and CRM platform with SMS, WhatsApp and transactional messaging, based in Paris.

MailerLite
Email marketing platform with automation, landing pages and a website builder, based in Vilnius, Lithuania.

GetResponse
Email marketing and automation platform with landing pages, webinars and course creation tools, based in Gdansk.

Dotdigital
Omnichannel marketing automation platform for email, SMS and social, targeting mid-market and enterprise, based in London.

Omnisend
Email and SMS marketing automation platform built for e-commerce businesses, based in Vilnius, Lithuania.

Mailjet
Email marketing and transactional email platform with collaborative editing and developer APIs, part of Sinch (Sweden).

CleverReach
Email marketing and newsletter platform with GDPR compliance and data hosted in Germany, based in Rastede.

Sarbacane
Email and SMS marketing platform with chat, forms and B2B prospecting tools, based near Lille, France.

rapidmail
Newsletter and email marketing tool with GDPR compliance and servers in Germany, based in Freiburg.

EmailOctopus
Low-cost email marketing platform for creators and small businesses, based in London, United Kingdom.

Spotler
European marketing technology platform with email automation, CDP, CRM and transactional email, based in the Netherlands.