EmailOctopus

Low-cost email marketing platform for creators and small businesses, based in London, United Kingdom.

📍 United Kingdom 🇬🇧, London

Product overview

EmailOctopus is a low-cost email marketing platform headquartered in London, United Kingdom. It focuses on providing the essential email marketing features (campaign builder, automation, segmentation, landing pages and forms) at a lower price point than most competitors. The platform deliberately avoids adding SMS, CRM, or other adjacent features, keeping the product simple and the price low. EmailOctopus is used by bloggers, e-commerce businesses, authors, charities and newsletter creators. Founded in 2014 by brothers Jonathan and Gareth Bull, the company was originally built on Amazon SES infrastructure to keep costs down and now also offers its own managed sending. EmailOctopus reports over 100,000 users and around 3.5 million dollars in annual recurring revenue. The team is small, with approximately 12 employees. It offers a free Starter plan for up to 2,500 subscribers and 10,000 emails per month. The Pro plan starts at 9 dollars per month. KEY FEATURES: - Drag-and-drop email editor with 100+ templates - Automation workflows with if/else conditions and multiple triggers - Segmentation based on custom fields and email activity - Landing page builder and customizable sign-up forms - Free Starter plan for up to 2,500 subscribers