Contentsquare

Product overview

Contentsquare is a digital experience analytics platform based in Paris, France, founded in 2012 by Jonathan Cherki. The product captures and analyzes user behavior on websites and apps, including click patterns, scroll depth, navigation paths, and form interactions, without requiring manual tagging. It includes zone-based heatmaps, session replays, journey analysis, and an AI engine called Sense that flags anomalies and drop-off points. Following acquisitions of Hotjar (2021) and Heap (2023), Contentsquare now also offers product analytics (funnels, retention, cohorts) and lightweight feedback tools. While not a traditional marketing attribution tool, its customer journey analytics show how users move through conversion paths and where they drop off, which is used by marketing and product teams to improve post-click campaign performance. Over 1,300 brands use the platform, and the company is valued at approximately $5.6 billion. A permanent free plan with up to 200,000 monthly sessions is available. Paid Growth plans are self-serve, and Enterprise pricing requires a sales conversation. KEY FEATURES: - Auto-capture of all user interactions without manual tag setup - Zone-based heatmaps, session replays, and journey analysis - AI-driven anomaly detection and optimization recommendations - Product analytics with funnels, retention, and cohort analysis (via Heap) - Free plan with 200,000 monthly sessions

Sovereignty