SuperOffice
Scandinavian CRM for B2B sales, marketing, and customer service teams in mid-size companies.
📍 Norway 🇳🇴, Oslo
Product overview
SuperOffice is a B2B CRM platform headquartered in Oslo, Norway, with offices across Scandinavia, the Benelux, Germany, and Switzerland. It covers three main areas: sales (pipeline management, quoting, forecasting), marketing (email campaigns, lead capture), and customer service (ticketing, live chat, knowledge base). The company was founded in 1990 and has over 30 years of CRM history, serving around 5,000 customers across Northern and Western Europe. Industries using SuperOffice include construction, manufacturing, IT, finance, and public sector. In January 2025, the company launched SuperOffice Copilot, an AI assistant that drafts emails, creates follow-ups, and summarizes interactions. SuperOffice is owned by Axcel, a Danish private equity firm, which established a continuation fund in 2025 to extend its investment. The company employs around 300 people and has subsidiaries in Norway, Sweden, Denmark, the Netherlands, Germany, and Switzerland. Sales-specific pricing starts at €71 per user per month (billed annually) for the Essentials plan, with a Premium plan at €99 per user per month adding workflow automation and AI features. A 30-day free trial is available. KEY FEATURES: - Sales pipeline management with quoting, forecasting, and activity tracking - AI assistant (SuperOffice Copilot) for email drafting and interaction summaries - Integrated marketing with email campaigns and lead capture forms - Customer service module with ticketing, live chat, and knowledge base - App Store with third-party integrations and Office 365/Google Workspace sync
