Plecto

Real-time KPI dashboard platform with gamification features for sales and support teams.

📍 Denmark 🇩🇰, Aarhus

Product overview

Plecto is a real-time KPI dashboard and performance management platform based in Aarhus, Denmark. It is used primarily by sales, customer service, and telemarketing teams to display live metrics on TV screens, desktops, and mobile devices. What sets Plecto apart from general-purpose BI tools is its focus on team motivation: the platform includes gamification features like contests, leaderboards, achievements, and a virtual reward store. Plecto connects to over 100 business tools including Salesforce, HubSpot, Pipedrive, Zendesk, Aircall, and Intercom, plus databases via SQL connections and spreadsheet imports. Users build dashboards with custom KPI formulas (using an Excel-like builder or visual interface) and can schedule automated PowerPoint reports. The platform also offers coaching tools, including performance agreements and one-on-one goal-setting features. Founded in 2012 by Kristian Ollegaard and Ales Kocjancic, Plecto was acquired by The Access Group (a UK-based business software provider) in November 2022. The company operates from offices in Aarhus, Amsterdam, Warsaw, London, and Austin, and serves companies in over 75 countries. Customers include Ageras Group, REMA 1000, and The Insurance Surgery. Pricing starts at $300 per month (billed yearly) for 10 tracked user licenses, with dashboard viewers included for free. KEY FEATURES: - Real-time KPI dashboards for TV screens, desktops, and mobile - Gamification with contests, leaderboards, achievements, and reward store - 100+ integrations with CRM, helpdesk, and telephony tools - Custom KPI formulas with Excel-like or visual builder - Automated PowerPoint report generation