Make

Product overview

Make is a visual workflow automation platform based in Prague, used by operations teams, marketers, and IT departments primarily at small and mid-sized companies across Europe. Users connect cloud applications by building scenarios on a drag-and-drop canvas, chaining together triggers, actions, filters, and conditional logic steps without writing code. The platform supports over 2,000 application connectors covering CRM, e-commerce, marketing, customer support, finance, and productivity tools. For cases where a pre-built connector does not exist, an HTTP module lets users connect to any REST API directly. Make also includes built-in data stores for persisting information between workflow runs and data transformation functions for cleaning and mapping fields during syncs. The company was originally founded as Integromat in 2012 and rebranded to Make in 2022. It is now owned by Celonis, a Munich-based process mining company that acquired the business in 2020. The platform serves over 500,000 organizations and runs on a credit-based pricing model with a permanent free tier. KEY FEATURES: - Visual scenario builder with 2,000+ pre-built application connectors - Conditional routing, filtering, and error-handling logic within workflows - HTTP/API module for custom integrations with any REST endpoint - Built-in data stores and data transformation functions - Scheduled and instant webhook-triggered execution modes

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